Sunday, January 31, 2010

Beer Monkey Invasion

I am a consumer of the highest level. Give me the option of some kit that fell out the back of a Vietnamese lorry or some of the newest branded kit of exactly the same style and I am a whore for the branded image. We are consumers and that is what we all dig. Granted some more than others. But even the green peace lot are brand sluts. They will only use bog roll (tree bark) that has been approved by the head tree huggers. Lets face it, that will never be 'clean'.

I do however have a soft spot for the upcoming brands. They don't horse about and the stuff they put together is always really neat. I wrote about matblac mens apparel a couple of weeks ago and that stuff is awesome. I am now a converted 'Beer Monkey'. Started by a bunch of mates who just got tired of the conservative plain white tee with a label. They have since come up with classics such as "Atheism is a Non Profit Organisation" and "I like Jesus But he Loves me, makes things kinda awkward." Nice one lads.

They have a kiosk on Long Street and if you're in that neck of the woods it is worth having a look.

Beer Monkey HQ

You can also catch up with the Beer Monkeys on Facebook, their website and their blog

Beer Monkey out!


Anonymous said...

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