Wednesday, March 24, 2010

Player 23

Currently I am very into brand personalities, just because I think the ones that are around at the moment are just so bloody goodt. And when it comes to Vodacom, let's face facts, it was never going to get any worse than that 'Bloody Meerkat'. I think they really saved their tails when Vodacoms advertising crew, Draftfcb, came back to them with Jan (pronounced yun for our out of towners), the 23rd player of the South African rugby scene. With the success of Jan, came Elton, an equally enthusiastic fan who just could not top Jan. Enjoy!

You can become a fan of Player 23 on Facebook and check out Jans blog here.

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