Monday, April 12, 2010

$73 000 Bar Tab

Campaign out of Ogilvy Brazil for Bar Aurora & Boteco Ferraz to discourage their customers from drinking and driving. Having even one pint is over the limit over there, heavy! Very cool way of getting the message across. Enjoy!

2 comments:

Anonymous said...

FYI - Same in SA now, 1 unit is the limit hence a pint and ur in kak! That said I bet the SA cops are somewhat more malleable than them Brazillians - kief vid tho

Murray said...

EIsh! Harsh!